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What Is CRO?

Buzzwords, buzzwords, and more buzzwords. Let’s see if we can make this more simple. Someone comes to your site and does nothing. No conversion, no value. The goal of conversion is to cause your audience to do something when they visit your site. For example, they fill out a request for more information or a contact form. The difference between having a visitor to your site and having a customer is what conversion is all about. We really understand conversion rates. Most likely your one of our customers or reading this as a result of our understanding what conversion is all about. If you look to the right of this post you will see a call to action, something to do. If you look within this post you will see links, something to click. On our homepage, there is a simple email form which leads to a lot of conversions.


If your website is really beautiful, but has a very poor conversion rate it’s the equivalent to a bouquet of plastic flowers. They may look nice from a distance, but they’re not real. Winning websites have a high conversion rate and losing websites don’t. So, how can you increase your conversion rate if you don’t know anything about programming? The short answer, hire us. We can take care of optimizing conversion rates for you as we have done for many clients. Conversion rate optimization is the method of creating an experience for a website visitor with the goal of increasing the percentage of visitors that convert into customers. This is commonly referred to as CRO. We look forward to being your CRO specialists! Just another tip from the best web development company in the world!

This article is free information from the website designweb development, and digital marketing agency, Buildrr.com. For one on one personal attention custom tailored to your business we can be reached at 1-800-314-8932 or online at www.buildrr.com.